Browsing by Author Türkyılmaz, Ceyda Aysuna
Showing results 1 to 1 of 1
| Issue Date | Title | Author(s) |
|---|---|---|
| 2023 | Analyzing Consumer Behavior: the Impact of Retro Music in Advertisements on a Chocolate Brand and Consumer Engagement | Girişken, Yener; Soyaltın, Tuğçe Ezgi; Filiz, Gözde; Çakar, Tuna ; Türkyılmaz, Ceyda Aysuna |