Browsing by Author "Tekince, Ahmetcan"

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    Sales Lead Ranking for Extended Coverage Automobile Insurance Policies Using the Online Quotes
    (MEF Üniversitesi, Fen Bilimleri Enstitüsü, 2018) Tekince, Ahmetcan; Ağralı, Semra
    This study analyzes the features that are important for the extended coverage automobile insurance sale decision of the client and the improvement strategies for insurance sales using the information gained from the analysis of algorithms. We start with a binary classification stating that whether a sale is made after each quote or not. All quotes are scored and ranked in the decreasing order in which a sale was predicted but not realized. We use the Two-Class- Boosted Decision Tree, Two -Class Neural Networks and the Two-Class Locally Deep SVM models. The Neural Network model provided the best results; and a list of quotes that were not sold and also seemed very possible to be converted into sales was generated, which can be used by the sales staff for realizing these sales.