Browsing by Author Akpınar, Ezgi

Showing results 1 to 5 of 5
Issue DateTitleAuthor(s)
2017Does happiness make consumers happy or does sharing make consumers share?Akpınar, Ezgi; Döğerlioğlu Demir, Kıvılcım
2015Drivers of cultural success: the case of sensory metaphorsAkpınar, Ezgi; Berger, Jonah
2016The effect of self-enhancement and regulatory focus on word of mouthAkpınar, Ezgi
2016Go Viral: digital marketing special sessionAkpınar, Ezgi; Berger, Jonah
2016Measuring social media successAkpınar, Ezgi