Browsing by Author Akpınar, Ezgi
Showing results 1 to 5 of 5
Issue Date | Title | Author(s) |
---|---|---|
2017 | Does happiness make consumers happy or does sharing make consumers share? | Akpınar, Ezgi; Döğerlioğlu Demir, Kıvılcım |
2015 | Drivers of cultural success: the case of sensory metaphors | Akpınar, Ezgi; Berger, Jonah |
2016 | The effect of self-enhancement and regulatory focus on word of mouth | Akpınar, Ezgi |
2016 | Go Viral: digital marketing special session | Akpınar, Ezgi; Berger, Jonah |
2016 | Measuring social media success | Akpınar, Ezgi |