COVID-19 Konulu Yayınlar Koleksiyonu

Permanent URI for this collectionhttps://hdl.handle.net/20.500.11779/1930

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Now showing 1 - 7 of 7
  • Article
    Krizler Fırsat Yaratır Mı? Covid-19 Sürecinde Akademik Kütüphaneler, Yenilenmiş Bir Vizyon: "mef Üniversitesi Kütüphanesi"
    (Bartın Üniversitesi Edebiyat Fakültesi, 2021) Yarar, İpek; Biçen Aras, Bahar; Çelik, Ramazan
    Akademik kütüphaneler pandemi döneminde imkanları çerçevesinde hizmetlerini vermeye çalıştılar ve vermeye de devam etmektedirler. Dünya genelinde kapanmaya en hazır kütüphane türünün akademik kütüphaneler olduğu görüldü. Atlatılan şokun ardından zaten var olan hazır altyapı sistemleri sayesinde (VPN, uzaktan erişim, uzaktan eğitim gibi) kesintisiz bir şekilde hizmetlerini vermeye, bilimi, öğrenmeyi, araştırmayı ve araştırmacıyı desteklemeye devam ettiler. Kütüphane kullanıcıları ile iletişimlerini sosyal medya kanalları sayesinde kuvvetlendirir iken, talep edilen basılı kaynaklarının kataloglama işlemlerini evden yürüterek basılı kaynaklarının sayısını arttırmaya çalıştılar. Bu çalışmada MEF Üniversitesi Kütüphanesi’nde pandemi döneminde e-kaynaklar, sosyal medya ve kataloglama alanlarında yapılmış çalışmalar anlatılmaya çalışılmıştır.
  • Presentation
    Covıd-19 Döneminin Olmazsa Olmazı Yeni Normalin Vazgeçilmezi:"e-kaynaklar". Krizler Fırsat Yaratır Mı? Covid-19 Sürecinde Akademik Kütüphaneler, Yenilenmiş Bir Vizyon
    (MEF Üniversitesi, 2021) Çelik, Ramazan
    21.04.2021 tarihinde 57. Kütüphane Haftası etkinlikleri çerçevesinde MEF Üniversitesi'nde gerçekleştirilen Krizler Fırsat Yaratır Mı? Covid-19 Sürecinde Akademik Kütüphaneler, Yenilenmiş Bir Vizyon: "MEF Üniversitesi Kütüphanesi” örneği ile çevrimiçi seminerde COVID-19 Döneminin olmazsa olmazı yeni normalin vazgeçilmezi:"e-kaynaklar" başlıklı sunum gerçekleştirilmiştir.
  • Conference Object
    Corporate Social Responsibility Communication of Banks in the First Days of the Covid-19 Pandemic in Turkey
    (2021) Tosun, Petek
    The purpose of this study is to examine corporate social responsibility (CSR) communication and the waysthe pandemic changed CSR communication of banks on social media at the beginning of the COVID-19pandemic in Turkey. A content analysis was made on the Facebook accounts of the biggest public, private,and foreign-owned retail banks in Turkey. The findings have shown that banks have increased their overalland health-related CSR communication during the pandemic. Besides, it was found that each bank had itsunique CSR approach and shifted its CSR activities online. Messages with CSR content got a higher numberof consumer comments than non-CSR messages. Customer interaction levels differed significantly amongmessages that included different CSR content such as health and society. This study reflects Turkish banks’CSR communication on social media, presents comparative results for crisis and non-crisis periods, andprovides analysis results about CSR communication during the pandemic. Besides, it is among the firststudies that examine the financial institutions’ social media marketing communication related to theCOVID-19 pandemic. The findings of this study may help marketing managers in designing their marketingstrategies in crisis times.
  • Article
    Citation - WoS: 44
    Citation - Scopus: 49
    Population Density Index and Its Use for Distribution of Covid-19: a Case Study Using Turkish Data
    (Elsevier, 2021-02-01) Başer, Onur
    Since March 2020, many countries around the world have been experiencing a large outbreak of a novel coronavirus (2019-nCoV). Because there is a higher rate of contact between humans in cities with higher population weighted densities, Covid-19 spreads faster in these areas. In this study, we examined the relationship between population weighted density and the spread of Covid-19. Using data from Turkey, we calculated the elasticity of Covid-19 spread with respect to population weighted density to be 0.67 after controlling for other factors. In addition to the density, the proportion of people over 65, the per capita GDP, and the number of total health care workers in each city positively contributed to the case numbers, while education level and temperature had a negative effect. We suggested a policy measure on how to transfer health care workers from different areas to the areas with a possibility of wide spread.
  • Book Part
    Crm in Retail Banking From Salespeople’s Perspective in the Covid-19 Outbreak
    (İKSAD, 2020) Tosun, Petek
    The new coronavirus disease (COVID-19), which has stemmed in December 2019, has been declared as a pandemic by the World Health Organization in March 2020 and turned into a global health crisis (Liu et al., 2020). Besides wars, pandemics have been the most dangerous and fearful threats to human life throughout history. As of August 2020, the pandemic has cost more than 777,000 lives worldwide with approximately 22 million cases and it was still ongoing. Besides its devastating impact on the health systems, the pandemic has led to an unpredictable change in the economic and social environment and the business and social life.
  • Conference Object
    Customer Relationship Management in the Covid-19 Outbreak From a Salesperson Perspective
    (2020) Tosun, Petek
    The new coronavirus disease (Covid-19) has led to an unpredictable change in business and social life. Many institutions shifted to remote working to reduce the possibility of contagion in the workplace. Banks, which are among the major institutions in business life, have adopted remote working and social distancing rules in their branches and other workspaces. This change has inevitably influenced salespeople’s relationships with their customers since the ways of interacting and communicating have changed dramatically. The purpose of this study is to explore the impact of flexible and remote working during the Covid-19 pandemic on customer relationship management (CRM) in retail banking. A survey was conducted on customer relationship managers, branch managers, and other sales personnel regarding their self-assessment of CRM and sales performance during the remote working conditions in the Covid-19 outbreak. The findings have shown that the outbreak period has improved salespeople’s relationships with their customers. Besides, sales performance was positively influenced by CRM. CRM and sales performance did not change significantly depending on the size of the bank’s branch network or the salesperson’s total work experience. 18% and 16% of the salespeople found themselves important and safe, as employees of banks during the outbreak, respectively. However, 51% of the participants stated that working in the banking sector in the outbreak period was hard and anxious. While 16% of the participants thought that it is possible to work from home, only 4% stated that face-to-face communication is required. This study is timely research that has focused on the impact of the Covid-19 outbreak on CRM in banking and may constitute a proper base for future studies that will examine the impact of the pandemic deeper.
  • Research Project
    Üniversite Kütüphanesi Yeniden Açılış Kiti
    (Open Science Foundation, 2020) Yıldırım, Çiğdem; Yarar, İpek; Gürdal, Gültekin; İdin, Şükrü Merter; Kolburan, Ece
    Libraries reopening, the details will need to be carefully planned by library managers to mitigate any remaining risks for staff and library users. Reopening will not mean going back to the way things were pre-COVID-19; it will mean putting in place the ‘new normal’ approach to library services. For this purpose, necessary images have been designed for libraries to use.