Please use this identifier to cite or link to this item:
https://hdl.handle.net/20.500.11779/1158| Title: | Market analysis - Aydınlı Group | Other Titles: | Pazar sepet analizi - Aydınlı Grup | Authors: | Öney, Çağlayan Özgür | Advisors: | Çakar, Tuna | Keywords: | Market Basket Analysis Customer Purchase Behavior Apriori Algorithm Pazar Sepet Analizi Müşteri Satınalma Davranışı Apriori Algoritması |
Publisher: | MEF Üniversitesi, Fen Bilimleri Enstitüsü | Source: | Öney, ÇÖ. (2017). Maret analysis - Aydınlı Group, MEF Üniversitesi Fen Bilimleri Enstitüsü, İstanbul, Türkiye | Abstract: | In this paper, we have analyzed the purchase transaction data of Aydınlı Group. Aydınlı offers their customers diverse set of products by providing Polo, Cacharel and Pierre Cardin brands on both retail and online store. The million dollar question that we seek an answer in our research is "can we determine the purchase pattern of customers?". | URI: | https://hdl.handle.net/20.500.11779/1158 |
| Appears in Collections: | FBE, Yüksek Lisans, Proje Koleksiyonu |
Files in This Item:
| File | Description | Size | Format | |
|---|---|---|---|---|
| CaglayanOzgurOney.pdf | YL-Proje Dosyası | 7.62 MB | Adobe PDF |  View/Open |
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