Browsing by Subject Consumer behavior

Showing results 1 to 3 of 3
Issue DateTitleAuthor(s)
2023Analyzing Consumer Behavior: the Impact of Retro Music in Advertisements on a Chocolate Brand and Consumer EngagementGirişken, Yener; Soyaltın, Tuğçe Ezgi; Filiz, Gözde; Çakar, Tuna ; Türkyılmaz, Ceyda Aysuna
2024Sustainable Food Consumption Within the Scope of Green Economy: a Research on Consumer PerspectiveKöse, Şirin Gizem 
2021Voluntary Simplicity: a Content Analysis of Consumer CommentsTosun, Petek ; Selime Sezgin