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Now showing 1 - 3 of 3

Citation - WoS: 3
Citation - Scopus: 1
A Configurational Analysis of the Impact of Entrepreneurial Orientation and Global Mindset on Export Performance of Smes
(SAGE Publications Inc., 2024-12-05) Matemane, R.; Mintah, R.; Şahin, F.; Karadağ, H.
Although contemporary literature provides several important insights into the role of attributes of SMEs, there is much less evidence on what configuration of entrepreneurial orientation and global mindset makes this process successful, that is, contributing to the export performance of SMEs. This study uses a fuzzy set qualitative comparative analysis on a sample of 97 SMEs in Ghana to explore the potential complementary role between the entrepreneurial orientation dimensions and global mindset for superior export performance. The results indicate two different yet equifinal configurations of these factors that lead to a high level of export performance of SMEs. One of the configurations shows that proactive and innovative SMEs with managers high on global mindset achieve superior export performance regardless of their willingness to take risks. Another configuration indicates that regardless of the global mindset of managers, SMEs can achieve higher export performance by being proactive, innovative, and willing to take high risks. Several implications for theory and practice are discussed based on the findings. © The Author(s) 2024.
Citation - Scopus: 22
Meat Substitutes in Sustainability Context: a Content Analysis of Consumer Attitudes
(Routledge, 2020-10-29) Tosun, Petek; Sezgin, Selime; Uray, Nimet; Gürce, Merve Yanar; Yanar, Merve
Food consumption affects the environment because it requires the usage of water, land, and oil resources. In particular, the consumption of red meat is associated with sustainability issues. Replacing meat with plant-based meat substitutes offers a useful way of reducing the burden that meat consumption places on the environment and dealing with issues regarding animal welfare. However, consumer acceptance of such products is low in some countries. The purpose of this paper is to clarify consumer attitudes toward meat substitutes and discuss them from a marketing perspective. The findings of this study, which are based on content analyses of web forums in Turkey, indicate that negative consumer perceptions can be categorized into three main dimensions: unhealthy, unusual, and tasteless. A marketing perceptive is used to dis- cuss the findings.
Citation - Scopus: 14
Supervisor and Customer-Driven Stressors To Predict Silence and Voice Motives: Mediating and Moderating Roles of Anger and Self-Control
(Taylor & Francis, 2020-07-02) Muhammad Kashif; Shanika Wijenayake; Merve Yanar Gürce; Tosun, Petek; Kashif, Muhammad; Gürce, Merve Yanar; Wijenayake, Shanika
This study aims to investigate communicative deviance among front line employees (FLEs) as a consequence of supervisor and customer mistreatment. The emotion of anger as a mediator while self-control as a moderator is positioned to buffer the customer and supervisor aggression–>communicative deviance. The survey-based data from 284 Turkish FLEs demonstrate that abusive supervision triggers negative emotion of anger, resulting in deviant silence. A stronger support for self- control as a moderator to buffer the anger–deviant silence relationship is also found. The study uniquely integrates human emotions to investigate destructive work behaviors in a service context.

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