İşletme Bölümü Koleksiyonu
Permanent URI for this collectionhttps://hdl.handle.net/20.500.11779/1937
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Article Ambidexterity in Green Innovation: Organisational Consequences of Exploration and Exploitation Strategies(Istanbul Management Journal, 2025-12-31) Mutlu, CeyhanGlobal warming and climate change are driving organisations to pursue green innovation efforts, which aim to reduce environmental impact and achieve sustainability goals. However, green innovations can be costly and difficult for organisations to implement in the short term. This study explores the concept of green organisational ambidexterity, defined as the simultaneous pursuit of exploration and exploitation strategies in green innovation activities. Organisations can create novel and innovative green products and processes as well as improve existing green products and processes by combining exploration and exploitation strategies. This situation provides organisations to compete more strategically in the long and short term while also being more environmentally friendly. The purpose of this study is to reveal the theoretical and conceptual framework of the concept of green organisational ambidexterity by reviewing the research conducted within the scope of the literature review and addressing its effects on organisations and sectors. In this regard, proposals are made to advance the body of literature addressing the concepts of green psychological capital, digital-technology adaptation, green strategic leadership and green strategic tension. The findings are intended to serve as a guideline for future research.Article Ambidexterity in Green Innovation: Organisational Consequences of Exploration and Exploitation Strategies(Istanbul Management Journal, 2025-12-31) Mutlu, Ceyhan; Bakoğlu, RefikaGlobal warming and climate change are driving organisations to pursue green innovation efforts, which aim to reduce environmental impact and achieve sustainability goals. However, green innovations can be costly and difficult for organisations to implement in the short term. This study explores the concept of green organisational ambidexterity, defined as the simultaneous pursuit of exploration and exploitation strategies in green innovation activities. Organisations can create novel and innovative green products and processes as well as improve existing green products and processes by combining exploration and exploitation strategies. This situation provides organisations to compete more strategically in the long and short term while also being more environmentally friendly. The purpose of this study is to reveal the theoretical and conceptual framework of the concept of green organisational ambidexterity by reviewing the research conducted within the scope of the literature review and addressing its effects on organisations and sectors. In this regard, proposals are made to advance the body of literature addressing the concepts of green psychological capital, digital-technology adaptation, green strategic leadership and green strategic tension. The findings are intended to serve as a guideline for future research.Article Citation - WoS: 10Citation - Scopus: 27Fostering Equality in Education: the Blockchain Business Model for Higher Education (bbm-He)(MDPI, 2022-03-03) Turan, S. Semen; Son-Turan, SemenThis paper seeks to address which business model in higher education that fosters SDG 4, is adequate for the post-pandemic period. To that end, it introduces the “Blockchain Business Model for Higher Education” (BBM-HE) and a transformed business model canvas framework based on existing literature, concepts, theories and findings relating to most of the pressing issues in higher education from the present study. To determine these issues, secondary data is used in the qualitative research design by applying inductive content analysis techniques to online reports. The originality of this study lies in the “adaptive” perspective to the requirements of the post-pandemic higher education landscape, which consists of modifications to the core elements of higher education, the integration of blockchain technology into the entire system, and a stronger approach to sustainability practice through sustainability tokens. The envisaged model sets out to provide a roadmap for all stakeholders, but most importantly, “decentralized” higher education institutions of the future and the “employable skills-seeking” proactive students all over the world, as opposed to the former “solely degree-focused and affluent” consumers of educational offerings. This study contributes to higher education literature in terms of business models, blockchains, pandemics, and sustainability.Article Citation - Scopus: 22Meat Substitutes in Sustainability Context: a Content Analysis of Consumer Attitudes(Routledge, 2020-10-29) Tosun, Petek; Sezgin, Selime; Uray, Nimet; Gürce, Merve Yanar; Yanar, MerveFood consumption affects the environment because it requires the usage of water, land, and oil resources. In particular, the consumption of red meat is associated with sustainability issues. Replacing meat with plant-based meat substitutes offers a useful way of reducing the burden that meat consumption places on the environment and dealing with issues regarding animal welfare. However, consumer acceptance of such products is low in some countries. The purpose of this paper is to clarify consumer attitudes toward meat substitutes and discuss them from a marketing perspective. The findings of this study, which are based on content analyses of web forums in Turkey, indicate that negative consumer perceptions can be categorized into three main dimensions: unhealthy, unusual, and tasteless. A marketing perceptive is used to dis- cuss the findings.