Bilgisayar Mühendisliği Bölümü Koleksiyonu
Permanent URI for this collectionhttps://hdl.handle.net/20.500.11779/1940
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Conference Object Churn Prediction for Subscription-Based Applications Using Machine Learning(Institute of Electrical and Electronics Engineers Inc., 2025) Özlem, Şirin; Çakar, Tuna; Kara E.; Yildiz A.; Mese Y.K.; Obali E.; Cakar T.; Gozukara, Hamza; Mese, Yasemin Kurtcu; Patel, Jay; Kara, Erkan; Yildiz, Aysenur; Cakar, Tuna; Obali, Emir; 02.01. Department of Industrial Engineering; 02. Faculty of Engineering; 01. MEF University; 02.02. Department of Computer EngineeringIn this study, a predictive model was developed using machine learning techniques to forecast customer churn in subscription-based video streaming services. The data such as user login records, content viewing information, subscription details, and content-related features were used to interpret usage patterns and customer churn was defined based on subscription renewal status and renewal timing. Several usage-based features are extracted for users and several algorithms were used for modeling, such as Random Forest, CatBoost, XGBoost, Logistic Regression, K-Nearest Neighbors, and Gradient Boosting. Occurring class imbalance on the target variable is handled via BorderLineSMOTE. The model's performance was evaluated using training-test accuracy plots, classification reports, and hyperparameter tuning. Even though most of the models performed similarly, the CatBoost model emerged as the top performer, achieving a macro F1-score of 0.60. However, while effective in identifying churners, the models struggled to precisely classify non-churning customers, a common challenge in imbalanced datasets even after applying oversampling techniques. The analysis of feature importance yielded a crucial insight, early and consistent user engagement is the strongest predictor of customer retention. These findings provide valuable, actionable insights for streaming platforms, emphasizing that retention strategies should focus on maximizing engagement immediately after a user subscribes. © 2025 IEEE.Conference Object Combining Similar Trajectories and XGBoost via Residual Learning for Traffic Flow Forecasting(Institute of Electrical and Electronics Engineers Inc., 2025) Çakar, Tuna; Yilmaz E.; Arslan I.; Çakar T.; Çakar, Tuna; Işlak, Ümit; Yilmaz, Elif; Arslan, Ilker; 02.02. Department of Computer Engineering; 02. Faculty of Engineering; 01. MEF UniversityIn this study, we propose novel hybrid forecasting models that integrate the method of similar trajectories with machine learning techniques, particularly the XGBoost algorithm, for traffic flow prediction. Traditional statistical models, such as ARIMA, often struggle to accurately capture the complex, non-linear patterns characteristic of traffic flow data. To address these limitations, we develop an additive hybrid forecasting framework that combines the strengths of linear models (similar trajectories method) and non-linear models (XGBoost). Our proposed methods are evaluated on two different stations from the California PEMS dataset. Experimental results demonstrate that the proposed hybrid models consistently outperform individual benchmark models, including ARIMA, standalone similar trajectories, and XGBoost. The superiority of the hybrid approach, particularly the XGBST model, is further validated through the Diebold-Mariano statistical test, confirming significant predictive improvements at various significance levels. Additionally, using weighted Euclidean distance within the similar trajectories method further enhanced forecasting accuracy. The interpretability and flexibility of our hybrid framework make it especially suitable for practical implementation in traffic management systems. These findings underline the effectiveness of hybrid modeling strategies in traffic flow forecasting and suggest future research directions, such as comprehensive hyperparameter optimization and broader validation across diverse datasets. © 2025 IEEE.Conference Object A Multimodal AI and ML Framework for Fashion Image Segmentation, Recommendation, and Similarity Recognition(Institute of Electrical and Electronics Engineers Inc., 2025) Özlem, Şirin; Çakar, Tuna; Memis E.C.; Fatih Capal M.; Cakar T.; Gunay S.; Coskun H.; Gunay, Savas; Memis, Emir Cetin; Fatih Capal, Mehmet; Soyhan, Mustafa Eren; Coskun, Hasan; Cakar, Tuna; Ay, Tarik Bugra; 02.01. Department of Industrial Engineering; 02. Faculty of Engineering; 01. MEF University; 02.02. Department of Computer EngineeringThis study presents a scalable multimodal Artificial Intelligence (AI) and Machine Learning (ML) framework designed to enhance decision making in the fashion industry. The proposed system integrates garment segmentation, multimodal feature extraction, and similarity recommendation into a unified pipeline. Using Segformer for segmentation, along with the convolutional neural network (CNN)-based feature extraction models ResNet152V2 and Xception, and the transformer-based vision-language model LLaVA, the framework generates visual and semantic embeddings of garments. These representations are processed through similarity detection using OpenAI embedding models and stored in the Pinecone vector database for efficient retrieval. Real-time similarity scoring is enabled through FastAPI endpoints, offering interactive search capabilities. Preliminary results demonstrate the system's strong ability to identify conceptually and visually similar items across a large catalog, providing actionable insights for designers. This framework lays the groundwork for intelligent, interpretable, and production-ready AI systems in the fashion industry. © 2025 IEEE.Conference Object Predicting Customer Churn in Retail Using Machine Learning on Transaction Data(Institute of Electrical and Electronics Engineers Inc., 2025) Çakar, Tuna; Gozukara H.; Patel J.; Kizilay A.; Sahin Z.; Tosun B.; Cakar T.; Gozukara, Hamza; Kizilay, Ayse; Patel, Jay; Bozan, Mehmet Talha; Cakar, Tuna; Tosun, Busra; Sahin, Zeynep; 01. MEF University; 02.02. Department of Computer Engineering; 02. Faculty of EngineeringCustomer churn prediction is critical for businesses to retain customers and reduce revenue loss. This paper presents a retail customer churn prediction study. We preprocess transactional data from a retail dataset comprising approximately 19.7 million transactions involving over 1 million customers. Temporal behavioral features, such as purchase frequency, monetary value, product variety, and promotional engagement metrics, are engineered using a four-month observation window. A Random Forest classifier is trained, utilizing balanced class weighting to address churn class imbalance. The churn label is defined as customers not purchasing in the subsequent six-month period. Our Random Forest model achieves approximately 84% accuracy, 86% precision, 85% recall, and an F1- score of 85%. Additionally, an XGBoost model achieves similar accuracy (≈ 84%) but higher recall (93%) and F1-score (89%), indicating improved churn prediction. The confusion matrix illustrates clear model performance. This study demonstrates that carefully engineered RFM-based features and ensemble learning approaches significantly enhance churn prediction in retail contexts. © 2025 IEEE.Conference Object Citation - Scopus: 1Artificial Intelligence Driven Multivariate Time Series Analysis of Network Traffic Prediction(Institute of Electrical and Electronics Engineers Inc., 2024) Filiz, G.; Yıldız, A.; Çakar, Tuna; Altıntaş, S.; Çakar, T.; 02.02. Department of Computer Engineering; 02. Faculty of Engineering; 01. MEF UniversityThe primary objective of this research is to employ artificial intelligence, machine learning, and neural networks in order to construct a network traffic prediction model. The analysis of network traffic data obtained from a digital media and entertainment provider operating in Turkey is conducted through the application of multivariate time-series analysis techniques in order to get insights into the temporal patterns and trends. In model development, Vector Autoregression (VAR), Vector Error Correction Model (VECM), Long-Short Term Memory (LSTM), and Gated Recurrent Unit (GRU) algorithms have been utilized. LSTM and GRU models have performed better with low Mean Absolute Percentage Error (MAPE) and high R-squared Score (R2). LSTM model has reached 0.98 R2 and 8.95% MAPE. These results indicate that the models can be utilized in network management optimization as resource allocation, congestion detection, anomaly detection, and quality of service. © 2024 IEEE.