İşletme Bölümü Koleksiyonu

Permanent URI for this collectionhttps://hdl.handle.net/20.500.11779/1937

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Citation - WoS: 8
Citation - Scopus: 8
Introduction To the Special Issue: the Leadership Imperative for Sustainability and Corporate Social Responsibility
(Elsevier Science Inc, 2015) Pearce, Craig L.; Stahl, Guenter K.
The world is at a tipping point. We are simultaneously on the edge of unprecedented wealth creation and catastrophic implosion, as a result of many geopolitical forces. On the one hand, the financial crisis precipitated mainly by events in the United States, and the ripple effects throughout Europe and the rest of the world are slowly coming under control. Yet, at the same time, much of the world is restive. Sub- Saharan Africa, particularly Nigeria, Niger, Cameron and Chad, are in de facto war with extremists intent on returning the region to the Stone Age. The same is true in Syria and the region around it, as we see various groups struggle for complete domination. In Eurasia, Russia has invaded, or threatened to invade multiple of its neighbors (e.g., Estonia, Georgia, Mol-dova, Ukraine). The Taliban is resurging, threatening peace and tranquility in but another beleaguered region.
Citation - WoS: 13
Citation - Scopus: 13
Value Integration Effects on Evaluations of Retro Brands
(Elsevier Science Inc, 2017) Döğerlioğlu Demir, Kıvılcım; Akpınar, Ezgi; Tansuhaj, Patriya; Cote, Joseph; Dogerlioglu-Demir, Kivilcim; Dogerhoglu-Demir, Kivilcim
In light of a growing interest in the use of retro brands, which blend modern and traditional values, this study examines the relationship between value integration (VI) of consumers (perceived degree of overlap between conflicting values) on brand related outcomes such as brand choice and brand evaluations. Three controlled experiments demonstrate that VI influences brand choice and this effect is moderated by contextual cues. Moreover, high VI consumers compared to low VI consumers evaluate retro brands more favorably. This process is explained by processing fluency. The findings of this study provide novel insights to marketers for creating successful retro brands.
Citation - WoS: 3
Citation - Scopus: 6
Where Do We Go From Here? Is Responsibility Sustainable?
(Elsevier Science Inc, 2015) Wegge, Juergen; Pearce, Craig L.
In this special issue we have brought together a veritable ‘‘dream team’’ of thought leaders, and rising stars, from academia, consulting and the c-suite to address the ‘‘Leadership Imperative for Sustainability and Corporate Social Responsibility.’’ Clearly, the decisions and actions of individual leaders matter to the social performance and long-term viability of their organizations. Ultimately, activities such as formulating sustainability policies, engaging in community outreach programs, supporting social causes, or seeking alternatives to disruptive layoffs are the result of managerial decisions, and so are activities that are widely considered unethical, such as bribery, fraud, environmental pollution, and employment discrimination. While corporate executives are constrained in their ability to engage in these activities by corporate governance regulations, company policies, and the law, they have some degree of discretion in their choices. David Waldman, a noted leadership scholar, put it succinctly:‘‘Firms do not make decisions pertaining to responsibility or CSR; leaders do."

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Browsing İşletme Bölümü Koleksiyonu by Publisher "Elsevier Science Inc"